During the last few years, specifically since the beginning of the 21st century people have been showing more interests towards adventure tourism, and campsites. Many a companies came in and floated a few camping camps but almost everyone has phased out because of unorganized planning. A few players have remained like the iDiscoveri, Yureka etc.
To tap on to this void, Deyor Rooms floated a new venture Deyor Camps with small seed capital of $500,000 in June 2015 and was co-founded by Dheeraj Jain and Chirag Gupta together with Hinah Maheshwari. The core team comprises of Aakaar Gandhi, Himanshu Agarwal, Gautam Yadav, Satvik Moitra and Sanjeev Newar. The Gurgaon based startup has already established over 25 campsites all over India.
Ever since the inception of Deyor Rooms, the camping business looked lucrative to the founders. Dheeraj Jain, co-founder of Deyor Rooms (also a partner at London based hedge fund Redcliffe Capital) wanted to enter and explore this alternative for holiday and corporate offsite which might result in huge profit margins.
The company today has campsites in Ladakh, Dharamshala, Rajasthan, Lonavala, Munnar and other locations. They partner with local vendors to set up camps and their USP is WIFI, lavish food and location of each camp.
Camping has picked up in Indian, many corporate and individual travellers are now opting for campsites. Not many organised players in the field, has made it more attractive for Deyor Camps. Deyor has got business from Google, Snapdeal, Vodafone, Infosys and other big corporate.
Deyor’s basic proposition remains the same as in hotel segment – select specific campsites, standardise accommodation available at these sites by investing in tents, linen, food, housekeeping and then sell the camp nights to a large audience/market. They are working by taking over full capacity at camp sites as well as working on a revenue share with some campsites. While the travel does not fall under their ambit, they partner with travel service providers to provide a composite package to our consumers.
During its pilot run in last 3 months, Deyor has delivered 4000 happy camp nights to range of backpackers, families, corporate and start-ups. Deyor Camps ensures ground-breaking travel experiences for the campers by providing superior quality and standardized accommodation even while living in the midst of jungles to the highest of mountain peaks.
“While marketing Deyor Rooms offerings, we realized that a major chunk of our travellers are very keen to break from the regular, routine travel destinations and chase for the ever so elusive ‘Peace and Quiet’. Places so remote that nature itself challenges the everyday commotion of city hum-drums to disturb your ‘Me Time’. Though this might sound good, it comes with its own fair share of problems, like ‘How do we get there?’, ‘where do we eat?’ & most frequently ‘where do we go attend to natures call??’ Our efforts to revolutionize camping are based on these questions,” informs Chirag Gupta, Co-founder, Deyor Rooms.
“Deyor round the clock works on innovation around customer experiences, we have a very interesting way of venturing of piloting new concepts and then bring to wider market with proven track. Our offering on 3 fixed price points eases decision making with amenities built in. We have collaborated with various adventure trip organizers as well to bring to our customers the most convenient and affordable way of camping. We soon will offer packages to campers to be part of the Indo-Pak Cricket Fever coming to Mcleodganj this year!,” adds Gautam Yadav, head of Deyor Camps.
“Our order book is seeing exponential growth for season starting April till September at main camp sites while Leh Ladhak being post popular. Today I have 50 corporates in last stage of placing their order from 50 camp nights to 300 in one go. The leaders at all levels wants to take their team for off-sites near to nature with no connectivity, entertain during bonfires and build team with no distraction”, says Aakaar Gandhi, head of Strategic Alliances, both at Deyor Rooms and Deyor Camps.
The company has their headquarters in Gurgaon, DLF Phase 3; we have one office in Delhi-UP border Vaishali, satellite offices in Bengaluru, Udaipur and Varanasi.
You can visit their website at http://deyorcamps.com/